NetAudioAds (Voice2Page) Pay Per Play Advertising – The Way of the Future?

NetAudioAds (Voice2Page) is launching a new advertising model for webmasters. Simply embed some code to the end of your HTML body tag and it will launch a 5-second audio message to your visitors when they visit your web site.

NetAudioAds (Voice2Page) will only start paying advertisers from February 2008 after they test the market a little bit. They pay weekly, based on ads played and advertiser payments. This begins the friday after your first ad is played in February. It would be interesting to see how this “pay per play” model works out. It seems like you will make money from each visitor to your web site regardless if they click or buy anything. It works a little like the “cost per impression” model.

However, I doubt they will pay for every visitor to your web site. Most likely, they will filter the source of your visitor and pay for USA traffic or English speaking countries only. They play 1 audio message every 3 minutes during a visitor’s stay on your web site.

I received an email from NetAudioAds’ CTO, Larry Host saying:

We ask that you embed this code fragment in all your pages as soon as possible as our third party audit begins on December 22, 2007 and the prices we charge advertisers is based on the results from that audit.

I plan to embed the HTML code today or tomorrow on some of my sites to start the process.

NetAudioAds (Voice2Page) Affiliate Program

The good thing about signing up early before they start paying is you get to introduce this to as many people as possible to build your list of sub affiliates.

Here’s how the affiliate program will work:

• 5% of what the advertiser spends on PPP ads played on the website(s) of those you refer.
• 5% of what the advertiser spends on PPP ads played on the website(s) that your direct referrals bring on board.

Looks like an MLM model doesn’t it? I am not sure if it is but it seems promising. The verdict on NetAudioAds (Voice2Page) is still unknown. We shall find out in the coming months if this model is going to work out profitably for our web sites.